Quick Answer

TrustVisitors is a 100% free, transparent website analytics platform tailored for the indie hacker community. Created by Kristof Budai, it's designed to showcase your stats publicly (with visibility controls) to build trust with your audience. Key features include transparency-first public dashboards, privacy-focused tracking (no cross-site tracking or data selling), and a simple dashboard showing visitors, page views, and traffic sources. Unlike competitors like Plausible ($9/month) or Fathom (paid), TrustVisitors is completely free. Verdict: If you're building in public, launching a side project, or want a simple, free way to track website traffic without Google Analytics, TrustVisitors is a no-brainer. The ability to verify your traffic publicly is a game-changer for building authority and trust.

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TrustVisitors Review: The Best Free Analytics for Building in Public

The "Build in Public" movement has exploded, with founders openly sharing their revenue, failures, and, crucially, their traffic. But most analytics tools are either opaque, expensive, or overly complex.

Enter TrustVisitors, a tool designed specifically for transparent, community-driven growth.

If you are an indie hacker or a startup founder looking to share your journey authentically, you need a way to verify your traffic claims. TrustVisitors solves this by offering a public-facing dashboard that proves your numbers are real.

What is TrustVisitors?

TrustVisitors is a 100% free, transparent website analytics platform tailored for the indie hacker community. Unlike traditional analytics tools that hide data behind login walls, TrustVisitors is built to showcase your stats to the world (though you can control visibility). It is a "privacy-friendly" alternative to Google Analytics, stripping away the bloat to focus on the metrics that actually matter: unique visitors, page views, and traffic sources.

The platform is designed to help you build trust with your audience by making your growth metrics verifiable. It's particularly popular among makers launching on platforms like Product Hunt or X (Twitter).

The Founder

TrustVisitors was built by Kristof Budai, a prolific indie hacker and developer. Kristof is well-known in the maker community for shipping useful, lightweight tools that solve specific problems for founders.

His transparency in building TrustVisitors mirrors the tool's core value proposition. By "dogfooding" his own product, he demonstrates a clear commitment to the needs of the build-in-public community.

Key Features

• Transparency First: The standout feature is the ability to make your analytics public. This allows you to share a link (e.g., trustvisitors.com/website/your-site) that proves your traffic claims to potential buyers, sponsors, or followers.
• Privacy-Focused: Unlike Google Analytics, TrustVisitors does not track users across the web or sell data. It is lightweight and doesn't require invasive cookie banners, ensuring a better user experience for your visitors.
• Simple Dashboard: The interface is clean and minimalist. You get immediate access to vital stats like "Visitors (30 days)," top referrers, and country data without needing a degree in data science to interpret them.

Pricing

TrustVisitors is currently 100% Free.

This makes it an unbeatable option for bootstrapped founders who are tired of paying $9/month for simple analytics tools like Plausible or Fathom. The founder, Kristof, has positioned this as a community tool, aiming to support other makers rather than extracting revenue from early-stage startups.

Competitors & Alternatives

While TrustVisitors is unique in its "transparency-first" approach, it competes with several established players:

1. Google Analytics: The industry standard, but it is complex, privacy-invasive, and often overkill for simple sites. According to HubSpot, many users find GA4 difficult to navigate for basic metrics.
2. Plausible Analytics: A popular privacy-friendly option, but it starts at roughly $9/month.
3. Fathom Analytics: Another excellent privacy-focused tool, but it also comes with a monthly subscription fee.

TrustVisitors stands out by offering the core utility of Plausible or Fathom simplicity and privacy, completely for free.

The Verdict

If you are building in public, launching a side project, or just want a simple, free way to track your website traffic without verifying your identity to Google, TrustVisitors is a no-brainer. It is lightweight, effective, and aligns perfectly with the ethos of the indie hacker community.

The ability to verify your traffic publicly is a game-changer for building authority and trust in a crowded market.

Now That You're Growing, Protect Your Revenue

You've set up TrustVisitors to track your growing traffic. You're building trust with your audience. But as your SaaS or digital product scales, you face a new, silent threat: revenue leakage.

As traffic increases, so do "friendly fraud" chargebacks and disputes. Stripe accounts are frequently shut down or penalized because of serial refunders who buy your product, use it, and then dispute the charge.

Stop Chargebacks with 1Capture

• Stripe Partner: Verified and trusted integration directly with your payment processor.
• Blocks "Serial Disputers": We maintain a database of known refund-abusers. If a "bad actor" tries to buy from you, we can block the transaction instantly.
• Smart Charge Technology: Our Smart Charge feature uses pre-authorization to verify funds and intent, drastically reducing failed payments and disputes.
• 5-Minute Setup: You can secure your checkout flow in the time it takes to drink a coffee.

Users of 1Capture have reported up to 3.7x revenue growth simply by plugging the holes in their payment process. Don't let fraudsters skew the analytics you're working so hard to build. Protect your revenue with 1Capture or learn more at the 1Capture Blog.